Small Biz 101 Podcast · Connie Whitesell - Business Planner, Strategist, Coach

Money Moves: Unlocking Business Growth and Financial Freedom - SB024

March 13, 2024·40 min·2 clips

Welcome to the Small Biz 101 podcast, a show for big dreamers who want to start or grow their small

Connie Weissel frames the episode around the emotional side of small business money. She speaks to owners who wonder whether they have what it takes. She also names the guilt that can come up when it is time to ask for payment. Another pressure point is the hesitation to charge what the work is worth. Connie points to the resistance many owners feel when raising their rates. She also includes the blunt truth that a lot of people simply hate selling. Christine Matthew joins the conversation as the wealth coach guest. Together they connect those patterns to disempowering money mindsets. The discussion keeps returning to the idea that these patterns are not random. They show up in business decisions and in everyday self-talk. The episode also explores what happens when a business owner misses a revenue goal. That can leave someone feeling stuck and unable to move forward. Connie and Christine also look at the other side of that story. Sometimes the goal is not missed at all. Sometimes it gets smashed. Even then, the feeling can still be flat or dissatisfied. The show treats that reaction as part of the same broader money pattern. Christine introduces the idea that each person has a money type. That type shows up in life and work. The episode suggests that people can shift types over time. That shift can change the direction of a business in a positive way. Connie keeps the tone encouraging and practical throughout. She ends by steering listeners toward the money type quiz and the show notes for Christine's links.

As heard by us

A thoughtful money-mindset reset for owners who keep undercharging themselves.

Connie Weissel and wealth coach Christine Matthew spend the episode naming the money habits that can quietly pinch small business growth: guilt around charging, fear of raising rates, trouble selling, and the letdown that can follow hitting a financial goal.

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Why you'd press play

If pricing makes you shrink, this gives that feeling a name.

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