Liverpool Comedy ImprovCast · Liverpool Comedy Improv, Iain Luke Jones

How to Market Improv to Non-Improv Audiences

·54 min·5 clips

Dave Hodgson reveals why improv is like sculpting a play in real-time, unlike traditional theatre.

Host Ian Luke-Jones and guest Dave Hodgson explore strategies for marketing improv to non-improv audiences, discussing the challenges of terminology, venue selection, and community building. They debate whether terms like 'improv' or 'comedy' help or hinder, and share personal anecdotes about audience perceptions.

Listen to the show on

Apple Podcasts Spotify

Play clips from this episode More from Liverpool Comedy ImprovCast