Business Strategy for CPA's · Geraldine Carter

368 Outworking Exhaustion: The Rest You’ve Been Denying Yourself

October 15, 2025·12 min·1 clip

The host declares that 'rest doesn't take time away from your firm—it gives your firm back its leader,' reframing self-care as a strategic business necessity.

Host Geraldine Carter addresses CPA burnout by introducing a framework of eight specific types of rest—physical, mental, sensory, emotional, social, spiritual, sensory emotional, and creative social—that accounting firm owners need to recover energy and lead effectively. She argues that rest is not an indulgence but necessary maintenance, and that protecting one's energy is key to protecting the business.

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