Bill O’Reilly’s No Spin News and Analysis · Bill O'Reilly

We’ll Do It LIVE! — Steve Kroft

April 2, 2026·48 min·4 clips
On his first day at CBS, O'Reilly stepped into an elevator and Andy Rooney — not yet knowing him — said 'You'll never make it, kid.'
Algorithms did the damage. That is Croft's blunt answer when O'Reilly asks why CBS no longer feels like the network older Americans remember. Then the bill comes due. Cable chipped away at the three-network audience, budgets got smaller, and owners treated legacy broadcast news like yesterday's business. Croft keeps it plain. O'Reilly keeps tightening the frame, pulling the conversation from technology into performance, institutional drift, and the old 60 Minutes standard. The tone stays tense. Mike Wallace belongs to an older television era, while CBS becomes the example of what happens when the money leaves. Iraq is O'Reilly's turn. He says the modern media temperature changed when the war went badly and attacks on Cheney and Halliburton came roaring in. Croft pushes back on the symmetry. If CBS had a liberal slant, he asks, what was Fox, and how should O'Reilly explain its conservative machine? O'Reilly does not take the box. His answer is power, not balance: his ratings and revenue were big enough that Fox management left him alone. Then Obama enters. O'Reilly tells the live interview story as a clock-management problem, with 17 minutes, sports people waiting, and a president who could talk forever. The finger signal mattered. Obama could wrap his answer or get interrupted, and O'Reilly says the president gave him just enough room for the questions to land. Croft hears the contrast. He says Obama took O'Reilly seriously, while with him the dynamic felt more playful and controlled. The ending opens up. Croft traces his reporting ambition back to Vietnam, where network correspondents looked free, dangerous, and exactly like the job he wanted. That explains the exchange. Under the sparring is a shared belief that television news used to be a hard craft, not just a branded platform with less money and a louder audience.

As heard by us

Two TV veterans make network-news decline feel personal, not abstract.

Bill O'Reilly sits down with Steve Kroft and spends most of the conversation on a simple question: how network news lost the power it once had. Cable got bigger, budgets got thinner, and the major broadcasters seem to have left the old model behind.

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Want a fast walk through network TV decline from two broadcast veterans?

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